The One Club for Creativity is a not-for-profit organization that exists to celebrate and elevate talent within the global advertising and design industries. As part of our programming, we run ongoing creative activism projects that invite students and creatives to use their talents to address important causes.
Our creative activism projects include open briefs that ask creatives to respond to the world around them, briefs focused on unity, social justice and civic participation. Work from past projects has reached audiences across social media and on digital billboards across the US.
Each time, the model is the same: an open call, a cause worth fighting for, and real-world placement. This is the next one.
Choose a prompt, choose a medium, and get out the vote.
Inspired by the midterm elections and 250th year retrospective in the United States, The One Club for Creativity is asking young people worldwide to get more civically engaged. This generation of young people has never been more capable of shaping what their country looks like or more uncertain whether their voice actually matters.
We want to hear from you.
Pick one of the three prompts below and answer it through the medium (or mediums) that you do best.
This is not a partisan project.
This brief is not about one candidate or another. It is about a generation deciding to show up.
This is not preach-y.
Don't lecture your peers. Talk to them. The best projects in this space should feel like a friend telling you something true, not a PSA.
This is not pedestrian.
Avoid flag-waving cliches, fist icons, vote stickers, or anything that feels outdated. Bring a fresh visual and conceptual point of view.
Register an account with The One Club for Creativity. If you have entered The Young Ones student competition, you can log in using the same account.
Working in a team is encouraged and there is no limit on team size. All team members must meet the eligibility criteria and may be enrolled in different schools or programs. Team entries should be submitted under a single account.
NOTE: Membership is not required to enter. However, all entries must be submitted from Students or Faculty. Learn more about eligibility.
Select from three prompts to fulfill the brief.
NOTE: You may enter more than one prompt. Learn more about the prompts.
Select from four mediums in which to execute your idea. Each medium can be entered under any prompt. Learn more about the mediums.
NOTE: For executions that stretch across mutiple mediums, select the fifth option, Multi-Media.
Follow the Brief and address your chosen Prompt, executed for your chosen Medium(s).
NOTE: Be sure to review the requirements for your Medium to prepare your files.
All entries must be submitted using the Get Out the Vote platform. Provide the required media, information, and names of those who worked on the project.
Submit by August 31.Too many young people sit out elections, not because they don't care, but because they feel like their vote won't change anything or the process is too confusing to bother. That's the barrier. Your job is to knock it down.
Creative work that speaks directly to the excuses and doubts that keep your generation from showing up. Target a specific tension, i.e. “My vote doesn't matter”, “I don't know how to register”, “It's not worth the hassle.”
The goal is turnout. The tone is yours to define.
Voting is more than a civic act. It's a cultural one. The ideas, values, aesthetics, and identities shaping this generation should also shape how voter participation looks in the world.
We are not asking you to explain a civic duty, we are asking you to define what belonging, influence, and collective power look like right now.
When you make voting feel relevant to culture, not separate from it, we all win.
Voting early is not just about convenience, it's about momentum. When people make a plan and show up together, voting becomes less of an obligation. It becomes a shared act that builds energy and visibility.
You are not just encouraging people to cast a ballot. You are helping turn participation into something that people do with intention and pride—something they do with each other and for each other.
This is a chance to create work that makes early voting feel social and contagious. Turn our civic duty into a shared experience.
You can enter across multiple prompts and mediums with no limit on submissions. Each entry is judged independently on its own merits.
One to three (1-3) posters—portrait or landscape—designed for print and OOH placement (bus shelters, billboards, wild postings, campus).
For digital posters, please see the Digital Content formatting.
Two to four (2-4) videos or animated GIFs. Short-form motion/film designed for feeds: Instagram, TikTok, YouTube. These can be viewed as stand-alone pieces or in any order and should still make sense.
A connected series of three to five (3-5) static or motion/film that tells a single idea across multiple posts. This can be a carousel, static tiles, story frames, or a mix. A series should hold together visually and thematically and will be judged as a set, not individual posts. When submitting these pieces for judging, ensure they are submitted in the order you would like the jury to view them.
One (1) case study or presentation board outlining a real-world activation—a pop-up, an event, a campus experience, or an ambient installation. The activation should be simple enough to replicate across different campuses, communities, or cities, one strong idea that scales without losing its impact.
If your entry includes more than one of the above executions and you'd like to have them judged as a single campaign, please enter this category. The full series of three to five (3-5) pieces should work together cohesively to support a single idea, both visually and in messaging.
All submissions:
Include a rationale of no more than 150 words — your idea, intended audience, and where you imagine the work living. All copy must be in English, or include an English translation.
Additional winner promotion, including social media presence and potential OOH placements will occur through late October. Please include your most up to date social handles in order to ensure you are notified!
Announcements are aligned with National Voter Registration Day in the United States, with winning work running during the period just before Election Day when voter outreach matters most.
This competition is open to students globally and is free to enter.
Entrants must be 18 years of older and must be currently matriculated or enrolled in an undergraduate university program, graduate program, or portfolio program.
* This includes students on short programs/summer courses
* Students on semester breaks or recently admitted students are eligible, if they plan to enroll for the academic year
Recent graduates (graduation date of June 2025 or later) are eligible.
Entrants must have less than two years of previous professional experience. Students enrolled in a graduate or portfolio program with more than two years of professional experience in the advertising, marketing, design, or communications industry are not eligible.
Students working at an agency as a copywriter, art director, or other professional position are not eligible. Work created for an internship is ineligible.
Students do not have to be members of The One Club for Creativity to participate.
The One Club for Creativity will award eight (8) cash prizes totalling 15,000USD across the top-selected submissions.
Beyond the cash prize, selected work will be featured across The One Club for Creativity's social channels and website and considered for real-world placement through out-of-home and media partners.
Your work will be evaluated by a panel of judges drawn from past One Show and ADC juries. This will include judges from across disciplines including: advertising, design, digital, social, and film. You can view past juries for our competitions here and here.
Judges will be announced ahead of the submissions deadline.
All disciplines will be judged together within the same standards. A great poster and a great social series can both win granted they have a strong core idea and excellent execution.
You can view what students and creatives submitted for past creative activism competitions here: WE ARE ONE.
Note how the strongest work is simple, confident, and has a clear singular idea. It doesn't try to say everything—it says one thing really well.
If you still have questions, please email education@oneclub.org.
By entering the Young Ones Get Out the Vote Competition, you agree to be bound by these terms and conditions (these Terms and Conditions). Completion and submission of an entry form will also be deemed acceptance of these Terms and Conditions.
Promotional materials relating to the Competition, including all information on how to enter the Competition published on The One Club’s website, social media or other public channels, also apply to this Competition. In the event of any conflict between any terms referred to in such promotional materials and these Terms and Conditions, these Terms and Conditions take precedence.
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